The Art of Client Loyalty – How to Build, Earn, and Retain Loyal Clients - Conferences - ISC West | Las Vegas, NV

The Art of Client Loyalty – How to Build, Earn, and Retain Loyal Clients

The Art of Client Loyalty – How to Build, Earn, and Retain Loyal Clients

April 10, 2018, 11:30 AM - 12:30 PM

Location: Sands 309 Level 1
Language:
English

How likely are your clients to do repeat business with you? Loyal clients are your most valuable customers and happy customers spend more money and more often. A happy customer is someone that will bring their business back again and again, and cut down on your own efforts to attract new business since they are usually willing to refer others to you. In this session, attendees will examine how to create customer loyalty, how to determine the wants and needs of customers, and how to deal with difficult customers.

Learning Outcomes:
1. Recognize the traits of a loyal customer and the importance of customer loyalty to the success of an organization.
2. Develop strategies and techniques for determining the needs and wants of a customer.
3. Examine difficult personalities of customers and how to use that information to provide better service.

Contributors

  • Tim Brooks

    Moderator

    Director of Sales, Eastern Region

    PSA Security Network

    Tim Brooks has been in the security industry for over 25 years. He started with an alarm company in metro Atlanta working in sales and operations. He...

  • Christine Lanning

    Panelist

    President

    Integrated Security Technologies

    Christine Lanning leads an elite team of system integrators as President of Integrated Security Technologies - a woman-owned, small technology...

  • Jerrod Johnson

    Panelist

    Director of Investigations & Corporate Security Systems

    Petsmart

    Jerrod W. Johnson, CPP, CPPM is currently the director of Global Investigations & Corporate Security for Petsmart where he oversees pet safety and...

  • Bruce Pontier

    Panelist

    Business Development Manager, Risk 360, North America

    AMAG Technology

    Bruce A. Pontier currently serves as Business Development Manager- North America for AMAG Technology.  He is primarily responsible for promotion and...

Show

  1. Show SIA Education@ISC

Categories

  1. Track
    PSA

We use cookies to operate this website and to improve its usability. Full details of what cookies are, why we use them and how you can manage them can be found by reading our Privacy & Cookies page. Please note that by using this site you are consenting to the use of cookies.