marketing and Sponsorship Planner

Aisle Signs: $25,000* for Main
Hall, $10,000* for Global Pavillion

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Everyone has to look up at the aisle signs to navigate around the show. Make sure your ad is there along with it! Sold exclusively by hall this is a great way to get in front of the buyers at the show.

*production and labor not included


Double Sided Sign: $3,500 each

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Have your graphics featured on eye-level signs that are placed anywhere in our high traffic areas! Production and labor included


Venetian Hallway Signage: $3,500 each

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Get your company graphics in front of the attendees as they walk to and from the show each day by advertising in the Venetian hallway with these beautiful framed eye-level signs along the main walkway. Sponsor more than one for a great panoramic image that is sure to catch everyone’s eye. Production and labor included.


Banners/Column Wraps:
Call for pricing and availability

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Stop buyers in their tracks with high visibility banners in our lobby, registration area, show floor and outside! .

Contact Ali Farina at 203-840-5567 or afarina@reedexpo.com for pricing and availability!

Rotating Kiosks: $6,800* each

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Catch the attendee’s eyes with these beautiful back-lit rotating signs that can be placed in the upper or lower lobby areas. Location chosen on a first-come first-served basis.

*production and labor not included


Registration Kick Panels: $21,000*
(exclusive!)

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Have your company graphic on every other registration kick panel for ISC (both attendee and exhibitor counters). This exclusive opportunity gets your company branding all over the main show lobby and in front of attendees as they register/pick up their badges! .

*production and labor not included

Door Decals: $8,500* (exclusive!)

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Welcome every attendee to the show with your graphic decals on the front doors of the Javits Center. .

*production and labor not included


Carpet Footprint Decals: $5,000*
(limited to 6 sponsors)

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Lead buyers directly to your booth by placing carpet decals down the aisles directly to your booth from the main entrance!

*production and labor not included

Entrance Unit Sponsorship: $15,000
(exclusive!)

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Include your company graphics on our ISC West Entrance Units. One placed in the upper lobby and one in the lower lobby, this signage opportunity is a great way to create brand and company awareness at ISC. Production and labor included.


Event Map

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Include a full panel ad, a call-out, your logo or just highlight your booth/company name on the exhibitor list on the main resource for navigating the ISC West show floor. Generate awareness and booth traffic by advertising through one of our great options below; all are great ways to stand out against other exhibitors.

*Map Features: Floorplan, Exhibitor List & Education Schedule

  • Front Cover Sponsorship (exclusive): $ 7,500
  • Back Cover Sponsorship (exclusive): $7,500
  • Front Cover Post-It (exclusive: $ 4,750
  • Full Panel Ad: $2,250
  • Call-out Ad and Company Highlight: $3,250
  • Booth and Company Highlight: $1,000

Conference Sponsorships

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The ISC Premier Education Series has something for everyone! Get targeted exposure to a highly qualified audience of buyers by sponsoring a single session of your chose. Choose from over 20 sessions on various industry issues and get your logo on all signage, exclusive rights to hand out promotional items, and much more.

Platinum Sponsorship - $50,000

  • Your logo included on all Conference Promotion
  • Your logo included in the Show Directory – in the Conference overview sponsor section
  • Full page ad in Show Directory
  • Your web-banner on all ISC Conference Web pages
  • Your logo on email conference registration confirmation pages
  • On-site promotion of sponsorship on all conference signage including session rooms (outside), speaker lounge, and conferee lounge
  • Literature placed in each session room, speakers lounge, and conferee lounge
  • One-time use of pre-show list of all registered conferees. (Print or email; mailings subject to Show
  • Management approval. Email to be launched by ISC team)
  • Up to 2 uses of the post-show list of all registered conferees. (Print or email; mailings subject to Show
  • Management approval. Email to be launched by ISC team)
  • Four complimentary all-access passes

Gold Sponsorship - $30,000

  • Silver Sponsorship benefits PLUS:
  • Your logo next to 10 (ten)* conference sessions
  • Two complimentary All-Access conference passes

Silver Sponsorship - $15,000

  • Bronze sponsorship benefits PLUS:
  • Your logo next to 5 (five)* conference sessions
  • Signage inside classroom of sponsored sessions.
  • One complimentary All-Access conference pass.

Bronze Sponsorship - $3,500

  • Your logo next to 1 (one)* conference session in all promotional pieces
  • Your logo in the Show Directory
  • Your logo on the ISC Web site next to your sponsored sessions
  • Acknowledgement of sponsorship on onsite conference signage – both outside classroom of sponsored sessions, and main conference-at-a-glance board.
  • Literature placed in each of the sponsored session rooms.
  • One-time use of post-show list of sponsored sessions. (Print or email; mailings subject to Show Management approval. Email to be launched by ISC team)

Listing Sponsor - $1,500

  • Your logo in the Show Directory
  • Your logo on ISC West Website
  • On-site signage promotion as Listing Sponsor in conference area

Corporate Partnership Program
Sponsorship: $10,500
(limited to 8 partners)

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Unbelievable branding opportunity offered to the first 8 product or company logos with over 2.5 million impressions through print, email, and web media. Your participation will align your company with the premier sales and marketing events in the industry. These are taken first come first serve with no rights for renewal from year to year.

What does a Corporate Partner receive?

Every ISC advertisement printed, mailed, faxed and emailed to prior and potential attendees will include the Corporate Partner logo(s), indicating your company as a Corporate Partner. Below you will find a breakdown of our currently scheduled impressions for the 2012 event.

Where are the logos displayed?

  • Approximately 1.9 million impressions overall
  • All show related emails and direct mail pieces sent to prior and potential attendees will include the Corporate Partner logo(s)
  • Estimated number of emails and mailings scheduled to be sent in 2011 total over 667,000
  • All conference material will include the Corporate Partnership logo
  • Includes onsite conference signs and promotional material
  • Each ISC Web Site Home Page will present the Corporate Partner logo
  • The site generated over 730,000 page views for the 2012 events and nearly 250,000 user sessions
  • Corporate Logos will be displayed on the floor plan and table of contents page in the Official Show Directory and Buyer’s Guide
  • Corporate Partner Logos will be on directional signage placed at each event as special recognition on site
  • Company Web Page on ISC website. WWW.ISCWEST.COM/COMPANYNAME
  • Web registration branded page with target question added

Badge Holder Insert: $16,250*
(exclusive!)

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Create a custom advertisement that will be placed in all attendee badge holders.

*production and shipping fees not included

Attendee Badge Stock Sponsorship:
$7,000 (exclusive!)

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Have your company logo included on all attendee badges. Your logo will be in front of the attendees all show.

Cassandra Lobo, Marketing Associate at 1.203.840.5504!

Registration Handout: $6,300
(Limited to 3 sponsors)

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Your company literature or promotional item can be handed out on the Registration Counters as people come to pick up their badges! Guaranteed way to get your branding in front of the attendees right when they get to the show and before they even step on the show floor.

*production and shipping fee’s not included

Lanyards: $18,000* (exclusive!)

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Put your logo around the necks of all attendees at the show! A great way to brand your company: a walking banner!

*production and shipping fees not included

Official Show Bags: $20,500*
(exclusive!)

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Your bags will be distributed at the show in the lobby. Everyone will be carrying your graphics around with them! Production and shipping costs not included.

*additional sponsors will have their items placed in the show bags

*production and shipping fees not included


Show Bag Insert: $3,500*
(limited to 15 sponsors)

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Have your company brochure, handout or product included in each of the Official Show Bags available on-site for attendees! This is a great way to make sure your information gets right into the hands of the attendees and will help drive booth traffic.

*production and shipping fees not included

Shuttle Bus Sponsor: $10,000*
(exclusive!)

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Promote your brand and maximize your exposure at ISC. Buses are a core element to trade shows. Get in front of the attendees (as well as all of Las Vegas) as they ride to and from the show each day, getting them before and after everyone else! Wrap the exterior or place literature inside shuttle buses. Sponsor logo also on signage.

*production and labor not included

Executive’s Club Sponsorships

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ISC Executive’s Club is designed to attract high-value attendees, new to show, through targeted content and programs. The Club attendees include the security industry’s most influential leaders and are attracted by content and not VIP amenities. ISC Executive’s Club Membership is based on the purchase authority of the security professional and their position within their organization.

Get right in front of over 800 Club attendees with one of our great Executive’s Club Sponsorship Opportunities below!

Executive’s Club Lounge Sponsorship (exclusive) $8,000 .

  • Logo on all marketing materials promoting the Executive’s Club
  • Logo on all Executive’s Club signage
  • Logo in ISC Show Directory noting you as a Sponsor (deadline sensitive)
  • Opportunity to distribute literature/promotional item in the Lounge (subject to approval)
  • Access to the Club during receptions on Wednesday and Thursday afternoon
  • Opportunity to briefly address Executive’s Club attendees during opening breakfast on Wednesday
  • Show management will deploy post show email on sponsors behalf to Executive’s Club members (you supply the content, ISC deploys)
  • Receive a list 2700 names from attendee post show list (name, title, address, company only)
  • Sponsor presence on ISC website

Executive’s Club Passport Sponsor $3,000 (limited to 8) .

  • Passport Program is a sponsorship opportunity for you to ensure Club members stop by your booth
  • Wednesday or Thursday to be entered to win prizes from sponsors
  • Logo and booth # on Passport
  • Executive Club members must visit each sponsor booth for a chance to win any of the prizes donated by Sponsors
  • Each sponsor to supply raffle prize valued at $500 minimum*
  • Raffle drawing will be held in the Executive Club Lounge Thursday 3/29 during cocktail reception
  • Sponsor will have opportunity briefly address attendees before the drawing of their prize
  • Signage inside Executive Club Lounge with sponsor logos and booth numbers
  • Show management will deploy post show email on sponsors behalf to Executive Club members (sponsor supplies content, ISC deploys)

Executive’s Club Reception Sponsor (Wednesday) $5,000.

  • Logo on all Executive’s Club signage for reception
  • Opportunity to distribute literature/promotional item in the Lounge (subject to approval)
  • Opportunity to welcome Executive’s Club attendees during reception
  • Logo on all cocktail napkins at reception
  • Logo on signage at the bar at reception
  • Show management will deploy post show email on sponsors behalf to Executive’s Club members (you supply the content, ISC deploys)
  • Sponsor presence on ISC website

Executive’s Club Reception Sponsor (Thursday) $5,000

  • Logo on all Executive’s Club signage for reception
  • Opportunity to distribute literature/promotional item in the Lounge (subject to approval)
  • Opportunity to welcome Executive’s Club attendees during reception
  • Logo on all cocktail napkins at reception
  • Logo on signage at the bar at reception
  • Show management will deploy post show email on sponsors behalf to Executive’s Club members (you supply the content, ISC deploys)
  • Sponsor presence on ISC website

Press Room Sponsor: $8,000
(exclusive!)

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Get directly in front of all media who come to ISC with signage, in room product displays and more.

This exclusive opportunity includes:

  • your company logo on all signage
  • tent cards produced with your company logo will be placed next to the computers and on the beverage tables
  • opportunity to place company giveaway/information
  • opportunity to produce custom cups and napkins for the beverages/refreshments we will have in the room for press
  • opportunity to have press kit handed out at registration desk (in press room)
  • all computers in the press room can default to your company home page
  • logo included on “press events” schedule sent to all pre-registered press pre-show

Lobby Display: $12,000

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Stand out with a display in a high traffic area of the ISC West Main Lobby.



Hotel Welcome Letter: $9.000
(exclusive!)

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Logo and company message included on welcome letter placed in rooms from ISC block.